GP present at a new edition of Expo Real Estate Guatemala 2025
Published on March 21, 2025
Reading time: 4 min
On March 12 and 13, Épica Centro de Eventos y Convenciones in Guatemala City hosted the 2025 edition of Expo Real Estate Guatemala and the Real Estate Development and Investment Congress.
With more than 50 stands and 200 investment opportunities, both national and international, Expo Real Estate Guatemala, organized by Grupo SYG, established itself as a comprehensive platform that brought together top developers, architects, urban planners, investors, and industry professionals.
This space facilitated the exploration of new investments, the study of emerging trends, and the exchange of knowledge among key market players. Additionally, it provided attendees with the opportunity to learn firsthand about the most innovative projects in housing, office spaces, commercial areas, and mixed-use developments.
In a context where urban densification and sustainability are key factors in architectural planning, the exhibition offered an updated perspective on design and construction strategies that are redefining the Latin American urban landscape.
Over the years, the event organized by Grupo S.G. has brought together key industry leaders, fostering synergies, identifying new dynamics, and promoting innovative solutions in the real estate sector.
The program included 30 workshops, where the most influential companies in the sector presented their projects and commercial strategies. These sessions allowed attendees to delve into key topics such as sustainable architecture, real estate digitalization, project financing, and new trends in urban design. Additionally, the Real Estate Development and Investment Congress featured more than 70 speakers in an auditorium with a capacity of over 1,000 people.
Ricardo Fernández, Business Development Manager for the Americas at Estudio, presented the keynote speech titled "Architecture & Real Estate: New Visions for an Evolving Market." His presentation addressed the role of urban revitalization through mixed-use developments, a key trend in planning resilient and efficient cities. The talk explored the transformation of cities in Latin America and how this evolution has created opportunities to improve quality of life and urban development. Fernández explained that large infrastructure projects, such as logistics hubs and free trade zones, generate economic epicenters that, although initially located outside urban centers, can evolve into new centralities with mixed uses. He highlighted adaptive reuse as a key strategy for revitalizing underutilized urban areas, leveraging their existing infrastructure and heritage. Finally, he emphasized the importance of identifying opportunities in these transformations to build sustainable cities and enhance the quality of life for their inhabitants.
Guatemala’s real estate sector is undergoing a transformation driven by the demand for vertical housing, infrastructure modernization, and the rise of mixed-use projects. According to the Guatemalan Association of Real Estate Developers (ADIG), high-rise housing construction is expected to grow at an annual rate of 8%, particularly in Guatemala City and its surrounding municipalities.
Additionally, the Bank of Guatemala projects a 12% increase in the construction of office spaces and shopping centers, reflecting the consolidation of the corporate and commercial real estate market. In this context, digitalization and sustainability are emerging as key factors in the sector’s evolution, with 60% of new projects incorporating eco-efficient technologies, according to data from the Guatemalan Chamber of Construction.
In a scenario of sustained growth and transformation of the built environment, Expo Real Estate Guatemala positioned itself as a key event for strengthening the country’s real estate sector, providing a space for dialogue, innovation, and investment opportunities.
With a focus on sustainability, digitalization, and efficient urban planning, this platform allowed attendees to anticipate the trends that will shape the future of the market and make strategic decisions for the development of high-impact architectural and urban projects.
